When Key Metrics Lose Their Meaning (in German)
- 09/10/2026 10:00 - 11:00 '
- Public
- Free of charge
- Language: German
- Platform: Teams
When Key Metrics Lose Their Meaning (in German)
Why AI Projects Usually Fail Because of Data Architecture

Companies are increasingly investing in artificial intelligence and modern analytics platforms. Nevertheless, many projects fail because key metrics are inconsistent and there is a lack of trust in the data. Using real-world examples, this webinar highlights the most common causes of inconsistent reports and explains why data quality, data governance, and a robust reporting architecture form the foundation of successful AI and analytics initiatives. Participants will receive concrete recommendations on how to sustainably improve the quality and reliability of their key performance indicators.
The speaker
Stefan Maxones
Stefan Maxones is an Enterprise Data & Analytics Architect with over 15 years of experience in the areas of management accounting, enterprise reporting, and SAP Data & Analytics. He helps companies modernize their data and reporting landscapes and implement SAP BW/4HANA, SAP Datasphere, and SAP Analytics Cloud. As an author, conference speaker, and lecturer, he focuses in particular on data quality, data governance, and the successful implementation of data-driven corporate management.

