Strategy

Competitive strategies DE

Understanding and using competitor analyses for companies

by Prof. Dr. Ralf Dillerup

Competitive strategies are essential for the success of companies in dynamic markets. They are based on the analysis of competitor behavior and enable the development of tailor-made strategies.

In this article, you will learn how competitor analysis helps to identify opportunities and risks in competition and how companies can adapt their strategies by using temporary competitive advantages.

Discover the central questions of competitor analysis and how they are important for strategic planning in your industry.

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Über den ICV

Der Internationale Controller Verein (ICV) hat in 50 Jahren für Controlling und ControllerInnen gleichermaßen Standards gesetzt und ist heute die Kompetenz-Adresse für Controlling Excellence in Europa. Die rund 6.000 Mitglieder – rund 260 Firmenmitglieder – profitieren von einem weit gespannten Netzwerk, zentralen AnsprechpartnerInnen, hochkarätigen Fachveranstaltungen, Awards für exzellente Arbeiten sowie von mehr als 60 Arbeitskreisen. Diese sind regional ausgerichtet, widmen sich bestimmten Branchen oder Fachthemen.

Knowledge

In the Shop: Controlling and quality ICV Publication Series DE – COPY

In the Shop: Controlling and quality ICV Publication Series DE – COPY

In the Shop: Key findings on modern planning and budgeting ICV White Paper (DE)

In the Shop: Key findings on modern planning and budgeting ICV White Paper (DE)

In the Shop: Communication skills ICV Statement DE

In the Shop: Communication skills ICV Statement DE

In the Shop: Controlling and quality ICV Publication Series DE

In the Shop: Controlling and quality ICV Publication Series DE