{"id":11978,"date":"2025-08-04T12:00:36","date_gmt":"2025-08-04T12:00:36","guid":{"rendered":"https:\/\/icv-controlling.com\/?post_type=events&p=11978"},"modified":"2026-10-03T16:17:29","modified_gmt":"2026-10-03T16:17:29","slug":"iccc-international-controlling-conference-in-croatia","status":"publish","type":"events","link":"https:\/\/icv-controlling.com\/en\/events\/iccc-international-controlling-conference-in-croatia\/","title":{"rendered":"ICCC – International Controlling Conference in Croatia"},"content":{"rendered":"
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November 20, 2026, Zagreb<\/div>

ICCC International Controlling Conference in Croatia<\/h2>
Motto: Controlling Ready for AI<\/div> <\/div>\n <\/div>\n
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Everyone already knows that the question is not whether AI will transform management accounting, but whether we are ready to harness its potential\u2014and what that actually entails.<\/p>\n

The story begins with the most important truth: AI does not start with technology, nor is it about looking for shortcuts or making decisions on behalf of those who are responsible for them.<\/p>\n

The use of AI in managing companies and organizations starts with high-quality, reliable data, clearly defined processes, and competent people who understand the business, recognize the context, and know how to ask the right questions.<\/p>\n

The ultimate goal is to gain insights that have so far remained beyond our reach, distill wisdom from a sea of data, and significantly improve the quality of decision-making. The potential is immense. It appears that there will soon be an AI solution for virtually every problem; yet without the essential foundations, such a solution may prove entirely unusable. <\/p>\n

This is why we are now building a new framework for managing and monitoring the emergence of new competencies that will shape its future development.<\/p>\n

Topics you’ll have the opportunity to learn about<\/strong><\/p>\n

The future of controlling has begun\u2014which path should we take?<\/p>\n

Innovation is everything\u2014how innovative are we, and what if we aren’t?<\/p>\n

Emerging intelligent solutions powered by AI\u2014nothing is out of reach.<\/p>\n

The future of the proven BI system for management control\u2014and why now is a good time to implement one.<\/p>\n

Business data shared on AI platforms\u2014why are we apprehensive, and do we have a choice?<\/p>\n

Data governance\u2014an established concept that is finally taking center stage.<\/p>\n

Processes as an urban legend\u2014everyone talks about them, but few actually define them.<\/p>\n

Real-world examples already in use\u2014we didn’t have to wait long!<\/p>\n

IBCS and the new standard for business reporting, supported by AI.<\/p>\n

Why these specific topics?<\/strong><\/p>\n

We selected these topics because it is important not only to discuss what artificial intelligence holds for the future, but above all to address what organizations need to do today.<\/p>\n

We want to raise questions that remain inadequately addressed in practice, despite having been discussed for years. We will therefore link organizations’ familiar, long-standing challenges with new AI capabilities and present real-world examples of solutions that are already in use. <\/p>\n

Our goal is to give participants a realistic picture of the current situation and help them identify what they need to prepare for the next major shift in management.<\/p>\n

What are the main reasons to attend this conference?<\/strong><\/p>\n

We cover the topics the whole world is talking about.<\/p>\n

Outstanding speakers from Germany, Norway, Poland, Slovenia, Bosnia and Herzegovina, and Croatia will share their firsthand experiences: what works and what should be avoided, what deserves further investment and what should be abandoned. You\u2019ll learn what you need to put into practice\u2014the sooner, the better. <\/p>\n

You’ll enjoy networking with approximately 300 participants from Croatia and abroad, as well as our sponsors and partners.<\/p>\n

At our now-traditional C-suite panel, you’ll meet outstanding senior executives who will share firsthand insights into their initial experiences with AI solutions.<\/p>\n

What key messages can you expect?<\/strong><\/p>\n

Controlling is taking the lead in preparing for AI because it knows exactly where data quality falls short.<\/p>\n

Processes and data must come before algorithms; knowledge must come before technology.<\/p>\n

People have never been more important: they are at the heart of intelligent management.<\/p>\n

If BI is the foundation, AI is the next layer.<\/p>\n

Data governance is the new standard; innovation is the new imperative.<\/p>\n

Preparing today is essential for managing tomorrow.<\/p>\n

Official language<\/strong><\/p>\n

Presentations will be delivered in Croatian and English, with simultaneous interpretation provided.<\/p>\n <\/div>\n

\n \n More information <\/a>\n \n Registration <\/a>\n <\/div>\n <\/div>\n<\/section>
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Common sense and human expertise, combined with artificial intelligence, make a perfect blend that can bring many new benefits to corporate management. Emotional intelligence can ultimately determine the winner. <\/p>\n","protected":false},"featured_media":0,"template":"","events-series":[],"events-category":[274,187,185],"events-tags":[],"class_list":["post-11978","events","type-events","status-publish","hentry","events-category-autumn-conference","events-category-international-en","events-category-presence"],"acf":[],"_links":{"self":[{"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events\/11978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":5,"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events\/11978\/revisions"}],"predecessor-version":[{"id":22804,"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events\/11978\/revisions\/22804"}],"wp:attachment":[{"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/media?parent=11978"}],"wp:term":[{"taxonomy":"events-series","embeddable":true,"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events-series?post=11978"},{"taxonomy":"events-category","embeddable":true,"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events-category?post=11978"},{"taxonomy":"events-tags","embeddable":true,"href":"https:\/\/icv-controlling.com\/en\/wp-json\/wp\/v2\/events-tags?post=11978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}