In the wake of unprecedented global challenges, controllers in Croatia are revisiting logical ideas that were previously sidelined. As we navigate a post-pandemic world filled with economic uncertainty, there’s an urgent need for innovation in business models.

Controllers are focusing on reducing product assortments and tackling the cost of support services, which have traditionally been overlooked. A strategic shift to emphasize planning and resource allocation is necessary for sustainability.

This is a critical moment for controllers to voice their insights and drive change within their organizations, making way for new sources of revenue and efficient operational methods.